The plight hovering over the crazy, over-the-top antics of any Suda51 title has been the developer’s inability to find a reasonably large audience willing to support his creations wholeheartedly. With last June’s EA-backed Shadows of the Damned, the shooter crowd proved less-than-keen about going to Hell to save the hero’s girlfriend, even if critics claimed it may be the best game the studio ever produced (1UP didn’t, admittedly). Realistically, EA never expected the title to do Call of Duty numbers, but it’s never a good sign when such a hyped-up game sells only 24,000 copies upon its release.
WB Interactive is clearly hoping to cash in on pop culture’s renewed interest in zombies with the release Lollipop Chainsaw this June. The title falls almost a year to the day after 2011’s Shadows of the Damned; and, for better or worse, WB Interactive seems to be taking the same approach in marketing Lollipop as EA did with Shadows last year.
