The Shenmue spin-off social game launched in Japan in late 2010 has already been killed off. A message posted on the Shenmue Gai website recently thanked players for playing and noted the service was being closed.
The game was known by a variety of names in English — Shenmue Town, Shenmue City, and Shenmue World — despite it never being available in English-speaking countries. It was first announced in 2010 shortly before its launch in December of that year. The unexpected game was developed by YS Net, the company led by Shenmue creator Yu Suzuki, and was published by Sega for the Yahoo Mobage social game service.