AT&T’s latest marketing scheme involves an advertisement that claims their network is the nation’s fastest and most reliable LTE network. Naturally, this is a dig at Verizon, who currently boasts the biggest LTE network in the country. AT&T’s claims are backed by information gathered from an unnamed third-party that claims their network has ”the highest success rate for delivering mobile content across nationwide 4G LTE networks.”
If you ever see any Verizon commercials or ads, network reliability and coverage are their two strongest selling points for LTE. As it stands, Verizon still has the bigger LTE network, but from personal use, I’ve seen faster LTE speeds on AT&T’s network than on Verizon’s. Of course, those faster speeds don’t mean much if it isn’t deployed in the area you live, so pick your poison. You can check out the full press release below.
DALLAS, July 18, 2013 /PRNewswire/ – It’s time to take another look at your wireless network. AT&T* not only has the nation’s fastest 4G LTE network, but now also has the most reliable 4G LTE network.** According to independent third-party data, AT&T has the highest success rate for delivering mobile content across nationwide 4G LTE networks.
And several recent independent tests have validated the great performance of AT&T’s network in other areas:
- PCWorld/TechHive recognized AT&T’s 4G LTE service as having faster average download and upload speeds than any of our competitors in its most recent 20-market speed tests — the second consecutive year that AT&T has ranked first overall. PCWorld/TechHive also ranked AT&T’s as the fastest combination of 3G and 4G services in the 20 cities it tested.***
- PC Magazine named AT&T America’s fastest 4G LTE network in its 2013 Fastest Mobile Networks 30-market study — and also swept the top rankings in all six U.S. regions from coast to coast: Northeast, Southeast, North-Central, South-Central, Northwest and Southwest.****
- RootMetrics® has awarded AT&T for strongest overall call, text, and data performance in multiple markets from January through June of this year.*****
“More than 225 million people – in cities large and small – now have access to the nation’s fastest and most reliable 4G LTE network, and we want customers to know we’re setting the new standard for wireless performance,” said John Donovan, senior executive vice president for AT&T Technology and Network Operations.
What’s driving AT&T’s superior 4G LTE performance?
AT&T is building its network for speed and performance. Network radio components are placed near the top of the antenna which minimizes power loss. This translates into faster speeds and greater reliability across AT&T’s 4G LTE network. The network also is designed with its core elements distributed across the country, meaning data traffic gets on the Internet faster, which increases mobile data speeds.
Over the past five years, AT&T invested nearly $98 billion into its wireless and wireline networks across the country. Since 2008, AT&T has invested more capital into the U.S. economy than any other public company. In a July 2012 report, the Progressive Policy Institute ranked AT&T No. 1 on its list of U.S. “Investment Heroes.”
* AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
** Speed claim based on comparison of national carriers’ average 4G LTE download speeds for AndroidTM and Windows smartphones and iPhone 5. Reliability claim compares data transfer completion rates on nationwide 4G LTE networks. Limited 4G LTE availability in select markets. LTE is a trademark of ETSI. 4G speeds not available everywhere.
*** PCWorld/TechHive, May 23, 2013, “AT&T clocks best overall speeds with 3G/4G combo”
**** PC Magazine, June 17, 2013; http://www.pcmag.com/article2/0,2817,2420333,00.asp
***** Visit rootmetrics.com for more details. Performance rankings of four national wireless carriers rely on scores calculated from random samples. Your experiences may vary. The RootMetrics award is not an endorsement of AT&T.
About AT&T
AT&T Inc. (NYSE: T) is a premier communications holding company and one of the most honored companies in the world. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and internationally. With a powerful array of network resources that includes the nation’s largest 4G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile Internet, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T │DIRECTV brands. The company’s suite of IP-based business communications services is one of the most advanced in the world.
Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT.
© 2013 AT&T Intellectual Property. All rights reserved. 4G not available everywhere. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
Cautionary Language Concerning Forward-Looking Statements
Information set forth in this press release contains financial estimates and other forward-looking statements that are subject to risks and uncertainties, and actual results might differ materially. A discussion of factors that may affect future results is contained in AT&T’s filings with the Securities and Exchange Commission. AT&T disclaims any obligation to update and revise statements contained in this news release based on new information or otherwise.
source: Fierce Wireless
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