While Samsung did see growth in market share for August, they are falling short of sales expectations internally. Analyst Peter Misek from Jefferies explains that the “Galaxy S4 sales missed internal targets leading Samsung to not raise foundry prices for Apple like we expected.” He believes that had the Korean manufacturer’s flagship device done very well, Apple would have had high prices for the metal casing of the iPhone 5s. And to add to the questionable sales, Samsung has reportedly faced poor pre-order figures with the Galaxy Note 3 in their homeland of South Korea.
Is Samsung in trouble? Certainly not. They missed internal targets and its unknown by just how much they fell short. By no means are they in HTC’s position. It’s entirely possible that Samsung holds a high standard for how they feel their products should sell.
Source: Business Insider
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