Free-to-play games are becoming more and more common in the industry, and while a number of companies — like EA and Ubisoft — are giving the model a try, don’t expect Nintendo to join in anytime soon. Nintendo President Satoru Iwata has emphatically stated that Nintendo wants to preserve the value of software and is therefore not keen on releasing free-to-play titles.
“If we were simply going to say OK, the only the way we could sell more products is by decreasing the price, then there wouldn’t be a bright future and the entire industry will fold,” Iwata told All Things Digital. “When we look at the entire system of freemium, it’s not always that everyone is happy with the offers. Actually, there’s only a limited number of people who are willing to pay and many others are not paying for game titles at all.
“Nintendo is not interested,” he said simply.